Editorial note: This article appeared in Forbes on January 13th, 2017 As a business coach, entrepreneurs and executives often ask me, “Do I need a better website?” or “Should I be active on social media?” Before answering their questions, I often pose with curiosity,...
Last month, I had 4 Starbucks breakfast sandwiches in a week. That’s a personal record! Why, might you ask? Didn’t have enough time for cooking, right? In a hurry to get to work? Because they are on sale? All wrong. It’s because Starbucks was running an offer, giving...
Editorial note: This article appeared in Linkedin on August 30th, 2016 In a money motivated world, there is no shortage of unfortunate examples of businesses placing profit above social responsibility. When this happens, how are producers held accountable for their...
Although self-publishing is a labor of love, it’s a tedious process. It’s already been 18 months since I released my 2nd edition of “Everyday NFC”. After the release, I was so burnt out from the repetitive revision process and I was anxious to put...
Business leaders all share similar problems and I’ve learned through my years of coaching that hiring and retention are one of the top concerns that keep business leaders up at night. On the surface, hiring seems like a simple process: Compose a job description,...
Many businesses have invested in social media one way or another and some might wonder if the investment is worthwhile. The following 6 guidelines can be used to evaluate your effort before further investment: 1. Review your Business Strategy Social media strategy...