Do You Have a Social Media Strategy?

Many businesses have invested in social media one way or another and some might wonder if the investment is worthwhile. The following 6 guidelines can be used to evaluate your effort before further investment: 1. Review your Business Strategy Social media strategy should be a part of the overall business strategy for any business. When […]

Big Idea 2016 – The Sharing Economy Will Transform Our World

In 2016, more people than ever will be utilizing the sharing economy, such as Uber and Airbnb. This trend is ushering in some very positive cultural shifts. By relying on mutual rating processes and transparency through increased online presence, the sharing economy promotes accountability and discipline in both service providers and consumers. This educates people […]

Communication with a Design

Recently, I joined the Bellevue Chamber of Commerce. At the meetings, there were financial folks, business coaches, insurance agents and more. The membership structure is different from BNI, where only one member represents one profession in a group in order to avoid a conflict of interest. Since I believe that everyone has his/her own marketplace with […]